Stumble Guys and Barbie team up again, this time for a new toy line! Available exclusively at Walmart and other international retailers, this collaboration is poised to be a holiday hit.
While the debate between Stumble Guys and Fall Guys rages on, Stumble Guys' impressive success is undeniable, largely fueled by smart collaborations like this Barbie partnership. This new venture, however, isn't an in-game event but a line of toys! Get ready for limited-edition plushes of Barbie and Ken in their Stumble Guys outfits.
The toy line, launching at Walmart in the US and select international retailers, includes blind box figures, six-pack sets, other action figures, and the aforementioned plushes.
Fall Guys' failure to launch a mobile version before its competitors proved costly. Stumble Guys' mobile success demonstrates the winning formula of obstacle course battle royales, a success Stumble Guys is actively building upon. Barbie's consistent reinvention also contributes to the partnership's appeal.
While this collaboration is exciting, let's shift focus to upcoming releases. Check out our new series, "Ahead of the Game," and our latest feature on "Your House."