The Biggest Upcoming Sales Events of 2025

2025's Biggest Sales Events: Your Ultimate Shopping Guide

While Black Friday remains king, numerous other sales events have gained significant traction. Retailers are strategizing year-round promotions, making now a great time to find deals on electronics, video games, and more. To help you plan your 2025 shopping, here's a calendar of major sales:

1. Valentine's Day Sales (Now – February 14): Although not traditionally a shopping holiday, it drives gift-giving, leading to discounts on items like smartwatches, jewelry, LEGO flower sets, video games, and books. These often offer the year's best prices so far.

Featured Deals (Examples):

LEGO Botanicals Orchid: $39.99 (20% off) at Amazon

LEGO Icons Flower Bouquet: $47.99 (20% off) at Amazon

LEGO Botanicals Pretty Pink Bouquet: $59.99 at Amazon

LEGO Botanicals Wildflower Bouquet: $47.96 (20% off) at Amazon

2. Presidents' Day Sales (February 13–17): Expect deals on mattresses, clothing, laptops, and PCs, plus broader sitewide sales from various retailers.

3. Tax Day Sales (April 15): While not a dedicated sales event, tax season often brings discounts on TVs, electronics, and LEGO sets.

4. Star Wars Day Sales (May 4): Celebrate May the Fourth with deals on Star Wars merchandise, including LEGO Star Wars sets, movies, games, and collectibles.

5. Mother's Day Sales (May 8–11): Similar to Valentine's Day, expect discounts on flowers, jewelry, watches, and chocolates, along with other gift items.

6. Memorial Day Sales (May 22–26): This three-day weekend brings deals on mattresses, clothing, appliances, laptops, furniture, and more from major online retailers.

7. Dads and Grads Sales (June 1–15): Combining Father's Day and graduations, this period offers discounts on large purchases like TVs, laptops, PCs, and furniture. An excellent time for electronics deals.

8. 4th of July Sales (July 1–6): Another three-day weekend sale featuring discounts on electronics, appliances, furniture, clothing, sporting goods, and grills.

9. Prime Day (Mid-July): Amazon's major sale event, now rivaling Black Friday, often sees participation from other retailers like Walmart, Target, and Best Buy. Expect deals across a wide range of products. (Estimated: July 15-16, 2025)

10. Labor Day Sales (August 25–September 1): This holiday weekend features discounts on mattresses, clothing, LEGO sets, laptops, PCs, Apple products, outdoor gear, and more.

11. October Prime Day Sales (Mid-October): Amazon's fall sale event (Prime Big Deal Days), mirroring Prime Day, with participation from other major retailers. (Estimated: Second week of October)

12. Black Friday Sales (November 1–30): The biggest shopping event of the year, offering significant discounts across all categories. (Expect deals to start around November 21, 2025)

13. Cyber Monday Sales (November 30–December 5): Online-focused sales event, often overlapping with Black Friday deals. (Expect deals to start on the Sunday of Black Friday weekend)

14. Green Monday Sales (December 8–23): eBay's creation, offering a final push of holiday sales before Christmas.

15. New Year's Sales (December 26–January 1): Post-Christmas sales offering deals on returned gifts and older tech models. A good time for TVs and gaming monitors.

This guide provides a comprehensive overview of 2025's major sales events. Remember to check individual retailer websites for specific dates and offers. Happy shopping!