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Gordon Ramsay, the renowned chef, is the latest celebrity to join Supercell's roster of collaborations. He'll be featured in Hay Day, starting today, showcasing a surprisingly calm demeanor.
Ramsay steps into the shoes of the absent Greg, introducing new in-game events and features. As noted previously, Supercell's partnership with Erling Haaland opened the door for celebrity collaborations, but Ramsay's involvement is a particularly unexpected and exciting development.
A series of humorous trailers highlight Ramsay's newfound tranquility, even including an apology to past Hell's Kitchen contestants. He'll be a temporary addition to Hay Day, replacing Greg until the 24th, bringing with him a range of new content and activities.
New In-Game Content While Ramsay's calm persona is a refreshing change from his on-screen persona, this isn't his first foray into mobile gaming. He has previously released mobile games based on his TV shows. This collaboration further demonstrates Supercell's increasing focus on real-world celebrity partnerships.
This strategy is particularly interesting given Supercell's typically older player base. The inclusion of recognizable celebrities likely resonates with this demographic.
New to Hay Day? Check out our Hay Day tips and tricks guide to master the game's mechanics and more!
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