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Home >  News >  Hyundai partners with Kartrider Rush+ for exciting new collab

Hyundai partners with Kartrider Rush+ for exciting new collab

Author : Peyton Update：Apr 16,2025

When it comes to showcasing their latest vehicle, car manufacturers have a plethora of options at their disposal. From slick advertising campaigns to celebrity endorsements, the possibilities are endless. However, Hyundai has opted for a unique approach by teaming up once again with the popular mobile game, KartRider Rush+! This collaboration brings the exciting Insteroid concept car into the game as a kart, designed by the Hyundai Motors Europe Design Center and inspired by the INSTER, an electric SUV from Hyundai.

But that's not all! Alongside the Insteroid, players can also get their hands on the new Glitched Hyundai Aura and an EV Charging Connector adorned with the vibrant GOGOGOrange color scheme. To sweeten the deal, a celebratory event is running until April 28th. By using a Boost Shard at least once in-game, players will be entered into a draw to win 30 Lucky Star Jewels, which can be exchanged for items through the Starlight Treasure Hunt.

KartRider Rush+ and Hyundai Collaboration

Notably, the Insteroid isn't just a digital kart; it's also a real-world concept car. While it might not be hitting the production lines anytime soon, it serves as an effective promotional tool. In my opinion, it's a lot more stylish than the Cybertruck's appearance in Fortnite.

If this latest collaboration with KartRider Rush+ doesn't pique your interest, you might want to relax and explore our list of the top five new mobile games to try this week, and see what other exciting titles have been launched over the past seven days.

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