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Best Times to Buy a New iPad Annually

Author : Lily Update:May 21,2025

The Apple iPad stands out as the premier tablet on the market, offering a wide array of uses and features that cater to everyone from budding artists to students taking notes in class. It can even serve as a versatile laptop substitute when paired with the appropriate accessories. With such versatility, it's no surprise that iPads come with a premium price tag. However, savvy shoppers can find discounts throughout the year, making it more affordable to own this coveted device.

During major holidays and sales events, you might snag an iPad at up to 50% off its original price. Timing your purchase can be challenging, so we've outlined the best times to buy an iPad to help you make the most informed decision. Keep an eye out for upcoming sales events in 2025, where you'll find the best deals on Apple's top iPad models!

Best Times to Buy an iPad

When New Models Release

The optimal time to purchase an iPad is around the release of new models. Retailers typically stock two generations of iPads and often discount the older generation when a new one hits the market. This strategy can lead to significant savings on models like the iPad, iPad Air, and iPad Pro. However, timing is crucial as different iPad models have staggered release dates throughout the year. For instance, don't expect a discount on an iPad Pro during an iPad Air release.

With the recent launch of the new iPad and iPad Air, expect prices on the previous generations to drop soon.

Black Friday and Cyber Monday

Black Friday presents another excellent opportunity to buy an iPad. Online giants like Amazon offer deals on both current and previous year's models. Some discounts are fleeting, while others span the entire sales period. Early Black Friday deals have already surfaced, such as those on the 2021 9th Gen iPad. As Cyber Monday approaches, look for added incentives like free Apple gift cards with your purchase.

New Year's

The beginning of the year, particularly around New Year's, is another prime time to snag an iPad. Retailers and Apple often clear out remaining stock from the holiday rush, leading to substantial discounts. While current models might not see steep reductions, older models can be found at discounts up to 60%. If you missed the holiday sales, this is your next best chance without a long wait.

Amazon Prime Day

Though not as robust as Black Friday, Amazon Prime Day remains a stellar time to buy an iPad. Amazon consistently slashes prices on various iPad models during this two-day event, offering a reliable window for deals. Last year, even the newest models saw discounts, though they were modest. Prime Day typically occurs in mid-July, with another event in mid-October, and these timings are expected to hold for 2025.

Back to School Promotions

August, just before the new school year, is a great time to buy an iPad due to back-to-school promotions. With many students using iPads, Apple often offers discounts on select models during this period. Students can also take advantage of exclusive discounts, making it an ideal time for educational purchases. Last year, for instance, a free $100 gift card came with every iPad Pro purchase, and similar offers are anticipated for 2025, along with additional Labor Day sales discounts.

New iPads Available in 2025

Apple recently introduced new iPad models in 2025, including a refreshed iPad Air and the 11th generation baseline iPad. The M3 iPad Air starts at $599, and the new 11th-generation iPad at $349. These updates bring enhanced performance over their predecessors, making them excellent choices for anyone looking to purchase a new Apple tablet.

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